Journalists for Jesus

[sigma7]

Colorado Springs has its official daily newspaper: the Gazette.

And, thanks to the International Bible Society, Colorado Springs now has its own customized Bible.

This Sunday, Dec. 19, the two will officially join hand in glove. That's when all 91,000 Gazette subscribers will retrieve from their driveways or their porches -- or their rooftops -- copies of the New Testament, tucked inside the newspapers standard blue plastic wrappers.

Article brings up some very interesting points from ethics (go Poynter!) to descecration ("We don't even put our Bibles on the floor," Simon noted.) Oh, and the bottom line: $36K for the paper. Amen.

Comments

[opheliasclone.livejournal.com]

I would totally cancel my subscription. I'm in favor of advertisements for local churches, but the entire New Testament is beyond the pale.

These folks should feel free to make their publication free and post a prominent ad about where they're available. But to include them like an insert brings the editorial integrity of the paper into question.

Having visited Colorado Springs as a resident of Colorado, I can verify that it's probably the best place in the country to try this experiment. It tops even the Bible Belt of the super deep South, where I've also lived, for loud professions of Christianity.

I hope that even there this stunt will provoke sufficient concern to give other newspapers pause about selling out there integrity for far less than a regular advertiser would pay.

[motteditor.livejournal.com]

Whenever I get unsolicited religious mail, I take great joy in marking return to sender. Don't know if you can do that with a Bible (though I'd feel bad about just throwing it away; it's someone's holy book, even if it's not mine).

Oh, and I saw that UCC ad on cable television. Really amazing that the networks rejected it. It had all the power/controversial content of those old catchy LDS ads that ran Saturday mornings.